Telling stories is one of the most powerful means that leaders have to influence, teach, and inspire. What makes storytelling so effective for learning? For starters, storytelling forges connections among people, and between people and ideas. Stories convey the culture, history, and values that unite people. When it comes to our countries, our communities, and our families, we understand intuitively that the stories we hold in common are an important part of the ties that bind.
This understanding also holds true in the business world, where an organization’s stories, and the stories its leaders tell, help solidify relationships in a way that factual statements encapsulated in bullet points or numbers do not.
This course will challenge your assumptions and skills around communicating in business today, providing you with the tools, perspectives and frameworks needed for success. You will walk away from the program with the ability to create an endless supply of succinct and purposeful stories.
Any leader or executive who relies on powerful communication to lead, inspire, engage, or sell.